Overlooked No-Cost/Low-Cost Marketing Strategies for every organization
Name: Overlooked No-Cost/Low-Cost Marketing Strategies for every organization
Date: February 16, 2022
Time: 12:00 PM - 1:00 PM CST
Registration: Register Now
TITLE: Overlooked No-Cost/Low-Cost Marketing Strategies for every organization
SPEAKER: Robert Bergman (Lewis University Business Professor)
It’s natural for organizations to rely on traditional marketing strategies and tools to attract customers. It’s easy and requires little thought or effort. In this short Chamber lunch presentation, Robert Bergman will open your eyes to some very effective, yet overlooked, no-cost/low-cost marketing strategies that almost every organization can take advantage of.
Mr. Robert Bergman is a seasoned Marketing professional – turned Marketing Professor. His expertise includes the various facets of marketing, digital marketing and an expertise in human and consumer behavior that drives the creation of great marketing strategy.
Prior to joining Lewis University, he enjoyed 20 distinguished years in the field of marketing, management consulting, sales, sales management and corporate training.
He has been both architect and witness to thousands of marketing campaigns – making the connection between “what works” and “what doesn’t work” – and helping others to create successful marketing strategy.
Mr. Bergman has been a full-time faculty member in the Lewis University College of Business since 2001.
In addition to bringing real-world application of business and marketing principles to the classroom, he is the Director of the Sales Excellence program within the College of Business. He holds a master’s degree in business administration from the University of Denver, and holds several professional certifications.
When he is not in the classroom teaching, he is consulting to small business and non-profits on the development of great marketing strategy based on the science of human and consumer decision-making.